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Communications Director
Communications Director
- 职位:Communications Director
- 薪资范围: 面议
- 位置:上海,北京
- 行业:消费品
我们的客户
A leading FMCG and a purpose-driven conglomerate operating in over 80 countries.
职位描述
Role Overview:
Seeking a strategic Communications Director to lead the China communications team in building and protecting the business unit’s corporate reputation. The role will develop and execute long-term communication strategies to position the business unit as a leader in its industry, ensuring alignment with corporate philosophy, cultural norms, and regulatory requirements. Reporting to the China GM and serving as a key member of the leadership team, the Director will oversee internal communication, public relations, government affairs, crisis management, reputation strategy, scientific affairs, and stakeholder engagement.
Job Requirements:
1. Bachelor’s degree in Communications, Marketing, or related field;
2. 15+ years of experience in communications or public affairs, with a proven track record in government relations;
3. 5+ years of people management experience, leading diverse teams of functional experts;
4. Core competencies: reputation management, media strategy, crisis response, government engagement, internal communications;
5. Industry knowledge: familiarity with nutrition, health care, or related sectors;
6. Excellent verbal/written communication and presentation skills; fluent in English;
7. Ability to build trust and influence internal/external stakeholders in a multinational environment.
Key Responsibilities:
1. Drive initiatives to enhance corporate reputation and market visibility in China;
2. Engage diverse stakeholders: government/regulators, NGOs, industry associations, academia, and consumers;
3. Develop and execute communications, public relations, CSR, and scientific affairs strategies aligned with global policies and local needs;
4. Support the business unit’s digital commerce strategy through stakeholder and government engagement;
5. Lead crisis management efforts, escalating via CALM processes and representing China on global crisis teams;
6. Anticipate and mitigate reputational risks, advising leadership on strategic opportunities;
7. Align communication strategies with corporate principles while advocating for local insights in policy development;
8. Cultivate key opinion leaders and drive scientific/nutrition education programs to support business growth;
9. Lead the China communications team, setting priorities, driving performance, and modeling collaborative behaviors;
10. Mentor and develop team members, ensuring career growth and succession planning;
11. Foster an inclusive, diverse team culture and contribute to the business unit’s health and engagement goals;
12. Build cross-functional partnerships with global/regional communications teams and internal stakeholders.
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