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product/senior product manager
product/senior product manager
- 职位:product/senior product manager
- 薪资范围:600000~660000
- 位置:上海
- 行业:消费品
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这是一家在宠物领域极具影响力的企业。
它怀揣着对宠物的热爱与关怀,致力于为宠物和它们的主人创造更美好的世界。
职位描述
Key Responsibilities:
• Manage the product portfolio effectively, ensuring alignment with business objectives and consumer trends.
• Lead NPD projects from ideation through to launch, ensuring timely delivery and market readiness.
• Conduct thorough consumer insights analysis to identify market opportunities and inform product positioning and segmentation strategies.
• Develop compelling BGC content to support sell-in efforts and enhance product visibility in the market.
• Collaborate cross-functionally with marketing, sales, and R&D teams to ensure cohesive product strategies.
• Utilize strategic thinking to align product initiatives with overall company goals and market demands.
• Monitor and analyze market trends, consumer behavior, and competitive landscape to inform decision-making.
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