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product/senior product manager

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这是一家在宠物领域极具影响力的企业。

它怀揣着对宠物的热爱与关怀,致力于为宠物和它们的主人创造更美好的世界。

职位描述

Key Responsibilities: • Manage the product portfolio effectively, ensuring alignment with business objectives and consumer trends. • Lead NPD projects from ideation through to launch, ensuring timely delivery and market readiness. • Conduct thorough consumer insights analysis to identify market opportunities and inform product positioning and segmentation strategies. • Develop compelling BGC content to support sell-in efforts and enhance product visibility in the market. • Collaborate cross-functionally with marketing, sales, and R&D teams to ensure cohesive product strategies. • Utilize strategic thinking to align product initiatives with overall company goals and market demands. • Monitor and analyze market trends, consumer behavior, and competitive landscape to inform decision-making.

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